Why is it important to have a Google friendly site?
Whether you have a website already or have one in the works, your online business won’t achieve its full profit potential without search engine optimization (SEO). Take advantage of a few SEO basics anybody can implement and see real results — no major technical experience or expertise needed.
Why Search Engine Optimization Is Vital for Your Online Business
The more SEO-centered your site is, the more attention it gets from Google, so the higher it appears in the search engine rankings. This matters because it’s important for people to see your business when they enter search keywords related to your business. The likelier they are to see it, the more likely they are to click on the link that sends them to your landing page, main website, or online store.
That’s free traffic from people actively searching for this information, making them more likely to take action, whether it’s to sign up for your email list or actually buy a product.
Traffic of this type often proves far more powerful and valuable than paid advertising such as pay-per-click or banner ads. Consider that, according to industry watch Conductor, at least 64 percent of the traffic to your website will come from SEO efforts, referred to as “organic” traffic. Jupiter Research says its 81 percent. Also important to note is that people who come to your site as organic traffic resulting from SEO efforts tend to have a higher lifetime value (they spend more money) than those who come in through paid advertising.
Statistics indicate that less than 5 percent of searchers go beyond the first page of a Google search. According to a study from Advanced Web Ranking, 67 percent of the clicks go to the first five results, with the #1 Spot taking in just over 30 percent of clicks.
So how to get Google’s attention, and increase all of these benefits? Luckily, we are experts in the field and Big Mountain Marketing adheres to the strict policies to ensure maximum presence for your brand.
To learn more, call today! 770-308-0315